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Mladá Boleslav, 15 December 2014 – ŠKODA produced the 500,000th third-generation Octavia today. The anniversary vehicle – an Octavia GreenLine in white colour – rolled off the ŠKODA production line in Mladá Boleslav. The third-generation Octavia, launched at the beginning of 2012, is in a class of its own and has proven to be a great hit on the market. In Western Europe, sales of the successful model had increased more than a quarter by the end of November this year.

"Producing half a million Octavias in less than two years reinforces how well the car has been received on the international markets. As the 'heart of the brand', the ŠKODA Octavia is the central pillar of our Growth strategy. Over the coming years, we plan to continue growing and inspire new customer groups with the Octavia and the attractive ŠKODA model range," says Werner Eichhorn, ŠKODA Board Member for Sales and Marketing.

The third generation sets standards in its class and is the largest, safest, lightest, most comfortable, practical and environmentally-friendly Octavia ever. In addition, Octavia series is versatile as never before. The Octavia saloon and estate are now available with front-wheel drive or four-wheel drive. Plus, the ŠKODA Octavia RS is the fastest production Octavia of all time. The particularly environmentally-friendly ŠKODA Octavia GreenLine consumes only 3.2 litres of diesel per 100 kilometres (CO2 emissions: 85g/km). The ŠKODA Octavia G-TEC with CNG drive, as well as the ŠKODA Octavia Scout, a rugged all-rounder with strong off-road capabilities, debuted in 2014. In addition, the exclusive trim derivate ŠKODA Octavia L&K is available in Europe.

With its wide range of derivates and excellent features, the ŠKODA Octavia has been a great hit on the markets. By the end of November of this year, sales of the Octavia in Western Europe had increased 24.7 percent, setting new records in several countries. The model is one of the most award-winning vehicles in its class, and has come out on top in a number of comparison tests.

So far this year in Central Europe, deliveries of the Octavia have increased more than 20 percent. In the Czech Republic, Hungary, Estonia, Finland, Poland, Slovakia, Croatia, Bosnia and Herzegovina and Iceland, during the first eleven months of the year, the Octavia was the most sold new car of the month.

In addition to the production in the Czech Republic, the ŠKODA Octavia also rolls of production lines in China, Russia, India, Ukraine and Kazakhstan. As ŠKODA's largest individual market, China plays a central role for the brand and the model. The ŠKODA Octavia was launched on the Chinese market in mid-2014. In November 2014, the model successfully achieved a sales increase of 112.4% on the Chinese market.

The Octavia is the most important model in ŠKODA's international growth strategy, and is the driving force of the most comprehensive product campaign in ŠKODA's history. Over the coming years, the manufacturer intends to increase worldwide sales to at least 1.5 million vehicles annually.

Like no other model, the Octavia symbolises ŠKODA's rapid rise to success over the past two decades. Its introduction in 1996 kick-started their development into an international manufacturer with a presence on over 100 markets worldwide. Till the end of November, 4.46 million Octavias have been delivered to customers worldwide since 1996. This represents almost 40% of all the brand's sales during this time.

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